The Georgian housing market is experiencing a quiet period after the boom of 2022-2023, however, prices for apartments and houses continue to grow steadily, and the average rental yield, despite the fact that rates have decreased, remains high (8.6% in Tbilisi, 8.8% in Batumi) Higher than in many cities around the world.
Marina Club in the New Boulevard area in Batumi
The Batumi market as a whole is stagnating, but there are exceptions. In the area of Novy Boulevard, sales continue to grow contrary to the general trend.
New Boulevard is a young and dynamically developing area of the resort. It is considered one of the most modern, as it is being built from scratch, and there are almost no old buildings here. The proximity to the sea and the spacious park of Lech and Maria Kaczynski makes this place especially attractive for living and recreation.
The infrastructure of the area is already well developed, here you will find everything you need.:
- modern schools and medical institutions;
- large shopping malls Metro City, Grand Mall;
- supermarkets and cozy cafes;
- well-groomed promenade along the coast; A skate park for outdoor enthusiasts.
The new boulevard harmoniously combines the comfort of the urban environment and the resort atmosphere. However, the road to the historic city center takes only 5-7 minutes by car or public transport.
It is in the area of the New Boulevard, and on the first line, that the premium complex of three elegant towers Marina Club is being built, which is suitable for both living and renting apartments. No "surprises" in the form of dotted buildings will definitely block the magnificent view of the sea from the windows! Every morning, residents and guests will start with a fresh sea breeze and enjoy the breathtaking panorama.
The beach is only 200 meters away, and thanks to a specially designed pedestrian bridge, it is easy and safe to get there.
The residential complex, consisting of one 16-storey and two 18-storey buildings, is united by a common podium, which forms a single space for living and recreation.The project infrastructure includes:
- swimming pool and cafe-bar on the roof;
- modern fitness room and spa area;
- children's playgrounds;
- cozy lounge areas for relaxation.
The complex also has a spacious lobby, concierge service, 24-hour security and underground parking.
The Marina Club project will be commissioned in 2025-2026, depending on the block, work is proceeding according to schedule.
The complex will be the sixth completed project of company ELT in this location. Five ready-made facilities already form a conceptually unified «ELT Quarter. The developer does not neglect the beauty and quality of architecture, as well as landscaping.
ELT Group has already built 300,000 sq.m. m of housing and another 100,000 sq . m . m is currently under active construction. The company is internationally recognized for its partnerships with global hotel brands such as the Barcel Hotel Group and Wyndham Hotels & Resorts. The first La Quinta by Wyndham hotel in the region was opened by the ELT Group. The company operates in the fields of development, hotel management, tourism and real estate.
What is important for investors?
The Marina Club project is being implemented in partnership with an international hotel company, that is, the requirements for the quality of construction, decoration and, in the future, service are absolutely uncompromising!
Apartments are available on a turnkey basis.
What does it give:
- Saving time and resources
You will not have to deal with repairs, selection of materials and furnishing, everything is already fully ready for living or renting!
- Quality assurance of execution
All finishing works are carried out according to the company's uniform high standards and under strict supervision.
- High international standards
Each apartment is designed jointly with an international company and is fully ready for use. This ensures a unified style, modern design and compliance with international standards of comfort.
- Quick start of the lease
- Uniform style and functionality
The interiors are thought out to the smallest detail: from ergonomic layouts to harmonious design.
- No additional costs and risks
You know the total cost of the facility in advance and are spared unexpected repair costs.
In the Marina Club project, both Georgians and foreigners buy apartments. Most of them are investors, but there are also those who want to live enjoying the hotel service and hotel infrastructure.
"Spanish Quarter" in Tbilisi
The housing market in Tbilisi is calm with an upward trend, apartment prices are gradually rising (+6% year-on-year as of May 2025). There is every reason to expect an increase in the capitalization of your facility in the long term and, of course, to receive a stable rental income. However, the choice of location is certainly important.
Spanish Quarter A premium complex of two high-rises is being built in a prestigious area on the left bank of the Kura Isani. It is only a few minutes away from the Old Town, where the most famous sights of the capital are concentrated, cozy streets with historical flavor and the real atmosphere of Tbilisi.In Isani, you can simultaneously enjoy the comfort of a modern complex and the spirit of an ancient city.
The Spanish Quarter is suitable for both living and renting. Is there a contradiction in this? No thanks to the concept!
One of the blocks of the complex is fully residential and was created for those who appreciate the privacy and atmosphere of a modern house in the heart of Tbilisi.
The second block is focused on hotel service. It has been partially transferred under the management of the international hotel chain from Spain, Barcelo. Above the 11th floor there are apartments that will be managed by another professional management company. At the same time, all apartments on the Barcelo floors are fully ready for rent, as the brand imposes strict requirements on decoration and equipment.
The complex has planned infrastructure to match the project.A spa center, a swimming pool and a fitness center will open on the second floor of the hotel block, while commercial premises, restaurants, a lobby and a bar will open on the ground floor.
The underground level is a hidden place where guests can enjoy closed restaurants, night bars and a three-level parking for 150 cars.
Income from the operation of infrastructure facilities will be included in the total return of investors purchasing apartments in the Barcelo block.
Thus, the second building of the "Spanish Quarter" An example of a modern format of an apartment hotel with professional management and European standard of service. All this guarantees a stable income for investors.
What does partnership with Barcelo mean?:
- Perfect finish quality
All work is carried out in compliance with the strict standards applicable in the partner company and is subject to multi-stage control. This eliminates compromises and ensures durability.
- International standards of layout and design
Each living space was created in collaboration with Barcelo specialists and is fully finished. Everything is ready to move in or rent out! The interiors are a combination of style, comfort and functionality.
- Transparent conditions and no hidden costs
The final cost is known in advance. No unforeseen expenses for repairs or retrofitting - everything is already provided and included.
The full completion of the project is scheduled for 2027.
Summary
Georgia is actively developing the hospitality industry. AlthoughThe tourist flow is still below the expected level, and tourism revenues in 2024 have already exceeded the figures for 2019. Visitors from Russia and the CIS countries, Israel, Turkey, the European Union and the Persian Gulf come to the country, famous for its beauty, ancient monuments and excellent cuisine.
Both seaside vacations and city sightseeing are popular. Your investment apartments in Batumi or Tbilisi will definitely not be empty!
What else attracts foreign home buyers in Georgia? Liberal legislation, no real estate tax, and ease of property registration.
However, it is important to find the right partner company. By cooperating with the ELT Group, you get not only a liquid asset, but also a reliable assistant who accompanies you at all stages - from choosing an object to professional management of profitable real estate.
The ELT Group team will be happy to answer your questions in Russian!
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The article was prepared with the information support of the company ELT GROUP
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