We previously reported that HomesOverseas.ru is switching to a fundamentally new settlement system for packages with a monthly fee. According to the new settlement system, the advertiser makes an advance payment to his account, from which the subscription fee is charged daily. Its size directly depends on the amount of the prepayment made, the larger the amount deposited, the lower the payment per day. A similar approach is used when placing priority objects and banners. The advantage of the new system is convenience and comfort for advertisers when paying for new additional services at any time from their account. Sergey Rymov, the head of HomesOverseas.ru, commented: “If we compare it with the old system and the old price list, the new cost of packages with a monthly fee either did not change or increased by 5-20% depending on the currency of the contract and the duration of advertising. At the same time, changes are minimal for customers paying in euros . " The price list for the system with payment for a request (Cost per Lead) has also changed . As before, the basis for calculating the cost of an object request was the cost of generating it, and the cost of a “general” request is related to the level of competition in the country. “Considering that last year HomesOverseas.ru had a significant increase in the share of search traffic, in most popular countries the cost of queries has decreased, ” says Sergey Rymov. " For example, a request for Spain will cost only 440 rubles, while the old price was 560 rubles." Banner advertising has also been changed. Some of the advertising positions will be moved to more prominent places, while the banner area will increase. The increase in the cost of placing banners will be 15-30%. “The price of banners directly depends on the number of their impressions ,” says Sergei Rymov. - Over the past 2 years, the number of page views on the portal has grown almost 3 times, while the price list has remained unchanged. Therefore, the new cost of banner advertising is justified, but still remains attractive to advertisers. " In our plans, the start of work on the new price list fell on December 1, but due to the numerous requests of our advertisers, we postponed the launch of new prices to January 1! Let's leave December the pre-New Year's bustle and time for a festive mood. Happy New Year and new price list - 2014! Download new price list
New price list portal HomesOverseas.ru
27.11.2013
Homesoverseas.ru editorial office
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